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Record W133700973

Ben Barry and the Fashion Industry

2012· article· en· W133700973 on OpenAlexaboutno aff
Catherine Ashley-Cotleur, Sandra K. Kauanui, Ludmilla Gricenko Wells

Bibliographic record

VenueThe Journal of Applied Management and Entrepreneurship · 2012
Typearticle
Languageen
FieldSocial Sciences
TopicCultural Industries and Urban Development
Canadian institutionsnot available
Fundersnot available
KeywordsBusiness ReviewProfit (economics)Government (linguistics)SociologyAgency (philosophy)ManagementBusiness modelPublic relationsMarketingBusinessEconomicsPolitical scienceSocial science
DOInot available

Abstract

fetched live from OpenAlex

As Ben Barry came out of meeting with his top staff, he was still wrestling with the strategic direction his company should take. Ben believed that we are put on this planet to do good. As young entrepreneur, he felt strongly that business should be at the forefront of positive change in society. Unlike government and social agencies, which many times lacked resources and were overwhelmed with day to day responsibilities, he felt business had the economic and creative resources to solve complicated social problems.However, Ben was not so naive as to assume that businesses would buy into his world view unless there was profit to be made from such activities. Could you do good and make money at the same time? At the end of the day this was the question that would determine how businesses would approach this issue. Ben felt the answer was strong yes, but he knew that others were not as convinced. But how to go about creating business model in his industry that would be profitable and create positive change for society was problem. Could he do both?The Ben Barry Agency: HistoryBen Barry remembered the day he decided to go into the modeling business. He was 14 years old and in eighth grade. He had gone to visit some family friends. Lauren, the daughter in the family, was talking about the modeling course she'd taken and how eager she was to begin career in the profession. However, she was being told that her size 8 frame was too heavy to compete at the top levels of the industry. Ben remembered his surprise at Lauren's pronouncements since he considered her to be beautiful girl who he thought should have no problem being successful model. She needed to be a size 4 at the biggest, Lauren told him, and was considering limiting her food intake to two meals day to accomplish that goal.Ben felt prick of discomfort in the pit of his stomach. Why should someone who looked like Lauren have to change her appearance to fit an image that Ben thought was unrealistic: too thin, too different from what the typical female looked like? Ben realizes now that he was hopelessly naive, but at that point in time the crusader in him came out, and he offered to represent Lauren himself, the way she looked now. Lauren was skeptical, but given her prospects, she decided to take Ben up on his offer.Thus began the Ben Barry Agency: business and calling all wrapped into one. Ben started his agency in Ottawa, Canada in 1997 at age 14 with one model but quickly began to increase his numbers by approaching people he thought were beautiful - women size 12, women over 50, women with children and jobs who would approach modeling differently, women who had effervescent personalities. The first thing Ben always noticed was the personality - did the individuals seem engaged with life, did they seem happy and energized? Ben felt that if the answers to these questions were yes, that personality would show through in their work.In addition to signing nontraditional models, Ben also ran his agency outside the mainstream when it came to agreements with his models. He took 25% less commission on jobs than the industry average; he allowed models to work with other agencies: and he did not require special classes or other activities where he got fee for the models participating. IfI was on crusade to change the modeling industry, I felt I had to start within the walls of my own agency, Ben said.Ben started out intent on changing the face of the modeling industry from the size 0-2 overly thin young woman to women (and men) who were more representative of the population at large. But he found that these traditional models were what the industry had deemed to be beautiful and acceptable. In promoting his vision of more healthy representation of the ideal young woman, Ben experienced push back from the industry. He was told that ads with nontraditional models would be dull and boring - and not reflect the glamour and excitement of the fashion world. …

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.435
Threshold uncertainty score0.316

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0020.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0000.000
Scholarly communication0.0000.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.028
GPT teacher head0.249
Teacher spread0.221 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations1
Published2012
Admission routes1
Has abstractyes

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Same venueThe Journal of Applied Management and EntrepreneurshipSame topicCultural Industries and Urban DevelopmentFrench-language works237,207