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Record W1602127885

Developing a Strategic Negotiation Plan: Toyota Highlander

2007· article· en· W1602127885 on OpenAlex
Michael R. Luthy, Mike H. Ryan, Bettye R. Desselle, John T. Byrd

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

aboutThe title or abstract carries a Canadian signal from the geographic lexicon.
no affNo Canadian affiliation: this work is invisible to an affiliation-only frame.
No Canadian affiliation. An affiliation-only frame, the usual design, would never have seen this work. It is one of the works that make the case for inverting the frame.

Bibliographic record

VenueJournal of the International Academy of Case Studies · 2007
Typearticle
Languageen
FieldComputer Science
TopicDiverse Research and Applications
Canadian institutionsnot available
Fundersnot available
KeywordsNegotiationPurchasingContext (archaeology)MarketingClass (philosophy)The InternetPlan (archaeology)AdvertisingBusinessPublic relationsPsychologySociologyComputer sciencePolitical science
DOInot available

Abstract

fetched live from OpenAlex

CASE DESCRIPTION primary subject matter of this case concerns the evaluation of gathered information to develop a negotiation plan prior to a consumer's purchase of a sport utility vehicle. Secondary issues examined include the sales process and the increasing role of the Internet in consumers' information search activities. case has a difficulty level of one (appropriate for freshman level courses) although it may be used through level five (appropriate for first year graduate level) depending on the amount and complexity of background reading assigned. case is designed to be taught in as little as one class hour, but may be expanded to as many as three class hours depending on the amount of theoretical material discussed by the instructor, if role-play negotiations are carried out, and whether any out-of-class preparations are assigned. case is expected to require from zero to approximately four hours of outside preparation by students. CASE SYNOPSIS Introducing students to the topic of sales negotiation is always challenging. While it is typically a significant part of business-to-business purchases and many higher-ticket priced consumer goods, negative word-of-mouth and uncomfortable personal experiences leave many students apprehensive. Presenting the topic in the context of purchasing an automobile, or in this case study, negotiating the purchase of two sport utility vehicles, students will draw on their own experiences, those of their friends and family members, and any assigned readings. overall goals of the case are to defuse the anxiety many students associate with negotiation, underscore the importance of analysis and planning prior to face-to-face encounters, and better prepare students for future business and personal purchase situations where negotiation is a factor. Specifically, in this case students examine collected price and non-price information, and develop a negotiation plan. Through this task the instructor may explore various fundamental aspects of negotiation (e.g., agenda analysis, concession strategies) and the distributive bargaining model (e.g., aspiration targets, reservation points, buyer and seller surplus). INTRODUCTION As Michelle Tipton read through the brochure for what seemed the tenth time she found herself nodding in agreement. The new Highlander. An unexpected bit of comfort in the rugged world of the SUV. Breaking new ground is nothing new to Toyota, but this time around, we've built a vehicle that boldly redefines everything you've come to expect from a sport utility vehicle. Highlander gives you uncommon comfort and unparalleled smoothness in an unmistakable form. It's designed for those drivers who crave the versatility and space of an SUV, but aren't willing to sacrifice a refined, comfortable ride. With exceptionally smooth handling, clean, unique styling and a spacious interior, Highlander is the civilized ride you've been looking for. (Toyota Internet Website and Highlander brochure). After months of investigating, Michelle knew that this was the vehicle she wanted. Sifting through piles of Car and Driver, Auto Week, and Consumer Reports magazines, visiting websites for Acura, Subaru, BMW, and Honda brands among others, convinced her that this was the vehicle for her. Now the question was how to get the best deal from one of the local Toyota dealerships in the Louisville metropolitan area. Located in the city were Toyota of Louisville and Oxmoor Toyota. Just across the river in Southern Indiana was Green Tree Toyota. Because of negative comments and stories she had heard about Oxmoor Toyota, Michelle decided to limit her dealership choice to either Toyota of Louisville or Green Tree Toyota. An unexpected twist in Michelle's deliberations came when one of her colleagues at work, Ashley Lacey, dropped by her office one day and told her that she and her husband Robert were also looking for a new sport utility vehicle for their family, which included their nine year-old daughter Alex and one good size Labrador retriever. …

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Theoretical or conceptual · Consensus signal: Theoretical or conceptual
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.308
Threshold uncertainty score0.153

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0000.000
Scholarly communication0.0000.000
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.161
GPT teacher head0.398
Teacher spread0.237 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it