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Record W1906814143 · doi:10.1353/jda.2015.0066

Consumer Acceptance of More-Than-Voice (MTV) Services: Evidence from the Bottom of Pyramid in Bangladesh

2015· article· en· W1906814143 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

Venue˜The œJournal of developing areas · 2015
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicInnovation and Socioeconomic Development
Canadian institutionsMacEwan University
Fundersnot available
KeywordsBottom of the pyramidMarketingTechnology acceptance modelBusinessStructural equation modelingValue (mathematics)PsychologyUsability

Abstract

fetched live from OpenAlex

More-than-voice (MTV) services are becoming widespread in the developing countries among individuals who represent the bottom-of-pyramid (BoP). The BoP comprises individuals whose income is less than $2 per day. Despite the widespread use of MTV services among the consumers at the BoP, there is no study on what affects their adoption of these services. Therefore, this study investigates the factors that influence consumer acceptance of MTV services at the BoP. The research model proposes that perceived usefulness, perceived ease of use, perceived social influence, perceived acumen to use, perceived value and perceived facilitating conditions are the principal factors influencing the consumer acceptance of MTV services at the BoP. Secondary data collected by Teleuse@BOP4 from Bangladesh were used to validate the proposed model. Multiple regression analysis was conducted to test the hypotheses. The results indicate that the acceptance of MTV services at the BoP is positively influenced by perceived usefulness, perceived ease of use, perceived acumen to use, perceived facilitating conditions and perceived value. The results also indicate that perceived social influence has no significant influence on the acceptance of MTV services by consumers in the BoP.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.032
Threshold uncertainty score0.386

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0020.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0000.000
Scholarly communication0.0000.001
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.042
GPT teacher head0.266
Teacher spread0.224 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it