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Record W1971253391 · doi:10.1177/1749975508095617

`True Stories' of Canada

2008· article· en· W1971253391 on OpenAlex
Patricia Cormack

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.
aboutThe title or abstract carries a Canadian signal from the geographic lexicon.

Bibliographic record

VenueCultural Sociology · 2008
Typearticle
Languageen
FieldSocial Sciences
TopicCanadian Identity and History
Canadian institutionsSt. Francis Xavier University
Fundersnot available
KeywordsBureaucracyAdventureIdentity (music)National identityContext (archaeology)SociologyMedia studiesService (business)State (computer science)Political scienceAdvertisingLawPublic relationsAestheticsHistoryMarketingBusinessPoliticsArtArt history

Abstract

fetched live from OpenAlex

This article discusses the connection between brands, national identity and the social and historic practices of the Canadian nation-state. Specifically, it examines the long-running `True Stories' ad campaign of Tim Hortons coffee shops, Canada's most successful quick-service restaurant chain. These ads insert Tim Hortons into customers' stories about travel, endurance and adventure, and authorize Tim Hortons itself as both the site and source of Canada's self-image.This authorization occurs in three ways: 1) by taking advantage of a space generated by overt, statist, bureaucratic management of Canadian identity and culture, 2) by locating national identity within mundane, sensual consumptive desire, and 3) by capitalizing on the ambiguities of articulating Canadian national culture, especially within the context of an officially multi-cultural project.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.000
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.215
Threshold uncertainty score0.739

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0000.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0010.002
Scholarly communication0.0000.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.027
GPT teacher head0.251
Teacher spread0.224 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it