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Record W1972610130 · doi:10.1177/0899764000293005

How We Beg: The Analysisof Direct Mail Appeals

2000· article· en· W1972610130 on OpenAlexaff
Femida Handy

Bibliographic record

VenueNonprofit and Voluntary Sector Quarterly · 2000
Typearticle
Languageen
FieldSocial Sciences
TopicNonprofit Sector and Volunteering
Canadian institutionsYork University
Fundersnot available
KeywordsTrustworthinessConstraint (computer-aided design)Public relationsBusinessFund raisingRaising (metalworking)Public fundPublic trustInternet privacyPolitical sciencePublic administrationComputer scienceLawEngineering

Abstract

fetched live from OpenAlex

One of the reasons that nonprofit organizations have a comparative advantage over other organizational forms is that the nondistribution constraint renders them trustworthy in many transactions that require trust. However, the nondistribution constraint in and of itself may not be sufficient, and nonprofits must actively gain public trust. In particular, charities that are involved in fund-raising from the general public must make an effort to elicit and maintain donor confidence. The author proposes that they do so by a judicious use of signals and discusses the types of signals charities use to establish their trustworthiness to raise funds. Direct mail appeals, used by charities to raise funds from the general public, are examined to verify the signals discussed.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Science and technology studies, Insufficient payload (model declined to judge)
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.804
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0010.000
Scholarly communication0.0010.001
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0020.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.019
GPT teacher head0.254
Teacher spread0.235 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations49
Published2000
Admission routes1
Has abstractyes

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