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Record W2051933980 · doi:10.4000/asp.772

La publifiction, voie d’accès à l’anglais du marketing ?

2005· article· fr· W2051933980 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

VenueASp · 2005
Typearticle
Languagefr
FieldArts and Humanities
TopicTranslation Studies and Practices
Canadian institutionsMusée de la Civilisation
Fundersnot available
KeywordsHumanitiesArtPhilosophy

Abstract

fetched live from OpenAlex

L’objet de cette communication est double. Dans un premier temps, constatant la sous-représentation des ouvrages de FASP du marketing dans la production globale de fiction des affaires en anglais (business fiction), l’auteur s’interroge sur les causes possibles de la désaffection des auteurs de bestsellers pour une discipline pourtant omniprésente dans notre société. Dans un deuxième temps, ayant observé que, si la fiction ne s’intéresse guère au marketing, le marketing semble de plus en plus solliciter la fiction, l’auteur présente diverses formes de placement de produit dans la fiction. L’article se termine par une réflexion sur l’intérêt que peuvent présenter pour l’enseignement et la recherche sur l’anglais du marketing ces objets hybrides désignés ici par le terme « publifictions ».

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesInsufficient payload (model declined to judge)
Consensus categoriesInsufficient payload (model declined to judge)
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Other · Consensus signal: none
Teacher disagreement score0.858
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0010.000
Scholarly communication0.0010.001
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0150.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.029
GPT teacher head0.249
Teacher spread0.219 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it