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Record W2067209550 · doi:10.1108/08944310510557882

Strategic conversations with your customers helps hone the planning process

2005· article· en· W2067209550 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

VenueHandbook of Business Strategy · 2005
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicLeadership and Management in Organizations
Canadian institutionsCareer Trek
Fundersnot available
KeywordsCompetitor analysisMarketingBusinessProcess (computing)Voice of the customerExploitCustomer to customerOrder (exchange)New product developmentProcess managementStrategic planningProduct (mathematics)Service (business)Customer intelligenceCustomer advocacyCustomer retentionComputer scienceService quality

Abstract

fetched live from OpenAlex

This paper makes the case that customer feedback is a valuable input to a company’s strategy development. The paper also suggests a process for capturing and using this input. By following this process, a company is more likely to identify a strategy in sync with customer and market demands. Closer relationships will also grow between the supplier and customer as a result of the consultative approach to collecting feedback from the customer. The article is based on the author’s experience working with companies to develop fresh information about their businesses before undertaking strategy development. Customers of a company are involved in the market every day and have a different point of view than the company itself. Their observations on issues including new technologies, offerings by competitors, and market demands can help a company prepare for the next threat, or exploit a developing opportunity. The article describes in steps the path to follow if management decides to seek out customers’ views to obtain fresh information for strategic development. By introducing the concept and benefits of strategic customer conversations, and by outlining the steps to take to implement such a system, the reader can now embark on a process of extracting fresh information from customers in order to build or fine‐tune their own strategy. This will help the CEO, VP strategy, head of marketing, or business development head as they plan product, market or service strategies.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.000
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Simulation or modeling · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.513
Threshold uncertainty score0.660

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0000.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0000.000
Scholarly communication0.0000.001
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.055
GPT teacher head0.250
Teacher spread0.195 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it