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Record W2082877471 · doi:10.1145/1081992.1081995

Multimedia-based interactive advising technology for online consumer decision support

2005· article· en· W2082877471 on OpenAlexaff
Zhenhui Jiang, Weiquan Wang, Izak Benbasat

Bibliographic record

VenueCommunications of the ACM · 2005
Typearticle
Languageen
FieldSocial Sciences
TopicDigital Marketing and Social Media
Canadian institutionsUniversity of British Columbia
Fundersnot available
KeywordsComputer scienceMultimediaThe InternetInteractive mediaDecision support systemInteractive televisionKnowledge managementMarketingBusinessWorld Wide WebArtificial intelligence

Abstract

fetched live from OpenAlex

Multimedia technologies (such as Flash and QuickTime) have been widely used in online product presentation and promotion to portray products in a dynamic way. The continuous visual stimuli and associated sound effects provide vivid and interesting product presentations; hence, they engage online customers in examining products. Meanwhile, recent research has indicated that online shoppers want detailed and relevant product information and explanations [2]. A promising approach is to embed rich product information and explanations into multimedia-enhanced product demonstrations. This approach is called Multimedia-based Product Annotation (MPA), a product presentation in which customers can retrieve embedded product information in a multimedia context.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.074
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMetaresearch, Open science
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Other design · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.969
Threshold uncertainty score0.997

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.074
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0000.001
Scholarly communication0.0000.000
Open science0.0080.002
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.049
GPT teacher head0.400
Teacher spread0.351 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designOther design
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations7
Published2005
Admission routes1
Has abstractyes

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