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Record W2095281136 · doi:10.1109/asonam.2012.160

The Mental State of Influencers

2012· article· en· W2095281136 on OpenAlexaff
David B. Skillicorn, Christian Leuprecht

Bibliographic record

Venuenot available
Typearticle
Languageen
FieldSocial Sciences
TopicMisinformation and Its Impacts
Canadian institutionsQueen's University
Fundersnot available
KeywordsInfluencer marketingCompetitor analysisDeceptionPersonaComputer sciencePerspective (graphical)NounState (computer science)PsychologyCognitive psychologySocial psychologyNatural language processingArtificial intelligenceHuman–computer interactionMarketing

Abstract

fetched live from OpenAlex

Most analysis of influence looks at the mechanisms Used, and how effectively they work on the intended audience. Here we consider influence from another perspective: what do the language choices made by influencers enable us to detect about their internal mental state, strategies and assessments of success. We do this by examining the language used by the U.S. presidential candidates in the high-stakes attempt to get elected. Such candidates try to influence potential voters, but must also pay attention to the parallel attempts by their competitors to influence the same pool. We examine seven channels: persona deception, the attempt by each candidate to seem as attractive as possible, nouns, as surrogates for content; positive and negative language; and three categories that have received little attention, verbs, adverbs, and adjectives. Although the results are preliminary, several intuitive and expected hypotheses are supported, but some unexpected and surprising structures also emerge. The results provide insights into related influence scenarios where open-source data is available, for example marketing, business reporting, and intelligence.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.006
metaresearch head score (Gemma)0.029
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.007
Threshold uncertainty score0.031

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0060.029
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.001
Bibliometrics0.0020.001
Science and technology studies0.0020.007
Scholarly communication0.0070.005
Open science0.0010.002
Research integrity0.0010.002
Insufficient payload (model declined to judge)0.0030.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.025
GPT teacher head0.341
Teacher spread0.316 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations2
Published2012
Admission routes1
Has abstractyes

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