Maximizing Sequence-Submodular Functions and Its Application to Online Advertising
Bibliographic record
Abstract
Motivated by applications in online advertising, we consider a class of maximization problems where the objective is a function of the sequence of actions and the running duration of each action. For these problems, we introduce the concepts of sequence-submodularity and sequence-monotonicity, which extend the notions of submodularity and monotonicity from functions defined over sets to functions defined over sequences. We establish that if the objective function is sequence-submodular and sequence-nondecreasing, then there exists a greedy algorithm that achieves [Formula: see text] of the optimal solution. We apply our algorithm and analysis to two applications in online advertising: online ad allocation and query rewriting. We first show that both problems can be formulated as maximizing nondecreasing sequence-submodular functions. We then apply our framework to these two problems, leading to simple greedy approaches with guaranteed performances. In particular, for the online ad allocation problem, the performance of our algorithm is [Formula: see text], which matches the best known existing performance, and for the query rewriting problem, the performance of our algorithm is [Formula: see text], which improves on the best known existing performance in the literature. This paper was accepted by Chung Piaw Teo, optimization.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.004 | 0.013 |
| Meta-epidemiology (narrow) | 0.002 | 0.001 |
| Meta-epidemiology (broad) | 0.002 | 0.001 |
| Bibliometrics | 0.001 | 0.002 |
| Science and technology studies | 0.001 | 0.002 |
| Scholarly communication | 0.001 | 0.004 |
| Open science | 0.002 | 0.001 |
| Research integrity | 0.001 | 0.003 |
| Insufficient payload (model declined to judge) | 0.002 | 0.001 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".