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Record W2136292206 · doi:10.5539/ijms.v5n6p109

Identifying the Factors Influencing Users’ Adoption of Social Networking Websites—A Study on Facebook

2013· article· en· W2136292206 on OpenAlexvenueno aff
Neelotpaul Banerjee, Arit Kumar Dey

Bibliographic record

VenueInternational Journal of Marketing Studies · 2013
Typearticle
Languageen
FieldSocial Sciences
TopicDigital Marketing and Social Media
Canadian institutionsnot available
Fundersnot available
KeywordsConfirmatory factor analysisExploratory factor analysisExploratory researchSocial mediaSample (material)The InternetContext (archaeology)AdvertisingInternet usersMarketingTechnology acceptance modelGoodness of fitPsychologyBusinessInternet privacyComputer scienceWorld Wide WebUsabilitySociologyService (business)

Abstract

fetched live from OpenAlex

Success of a social networking websites (SNSs) primarily depends on the speed of consumer adoption of these websites. In this context, this study aims to examine empirically the factors that influence the adoption of Facebook by internet users. Facebook is chosen for this study as it is the most popular online social networking site. A survey involving 214 respondents is conducted. This study applied the statistical technique of exploratory factor analysis and extracted three major factors. Confirmatory factor analysis is used to confirm the exploratory factor model by determining the goodness of fit between hypothesized model and sample data.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.005
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.003
Threshold uncertainty score0.007

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.005
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0010.000
Scholarly communication0.0010.001
Open science0.0000.000
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.070
GPT teacher head0.369
Teacher spread0.299 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations18
Published2013
Admission routes1
Has abstractyes

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