MétaCan
Menu
Back to cohort
Record W2169759309 · doi:10.5430/jms.v5n1p33

Research Intelligent Precision Marketing of E-commerce Based on the Big Data

2014· article· en· W2169759309 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

venuePublished in a venue whose home country is Canada.
no affNo Canadian affiliation: this work is invisible to an affiliation-only frame.
No Canadian affiliation. An affiliation-only frame, the usual design, would never have seen this work. It is one of the works that make the case for inverting the frame.

Bibliographic record

VenueJournal of Management and Strategy · 2014
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicCustomer churn and segmentation
Canadian institutionsnot available
Fundersnot available
KeywordsBig dataComputer scienceDatabase transactionCluster analysisTransaction dataDivision (mathematics)Path (computing)Marketing researchData scienceE-commerceMarketingData miningBusinessArtificial intelligenceDatabaseWorld Wide WebMathematics

Abstract

fetched live from OpenAlex

This paper analyzed and summarized the development path of electronic commerce marketing based on the big data; the related aspects of intelligent precision marketing framework has been designed combined with smart technology; and describes its functional structure and operational processes. Taking into account the differences between e-commerce and traditional retail industry; constructed RFMA model combined with characterizes of the electricity suppliers, by means of k-means clustering to achieve the client's "precision" division. Finally, verified the model of marketing by a c2c transaction data, clarify this model could develop precise marketing strategies to deal with the challenges posed by big data has some significance.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.008
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Other design · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.934
Threshold uncertainty score0.278

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0080.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0000.000
Scholarly communication0.0000.000
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.174
GPT teacher head0.335
Teacher spread0.161 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it