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Record W2226872542 · doi:10.1300/j047v14n03_02

To Be or Not to B-2-C

2003· article· en· W2226872542 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

VenueJournal of International Food & Agribusiness Marketing · 2003
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicBusiness Strategies and Innovation
Canadian institutionsGlobal Affairs CanadaUniversity of Saskatchewan
Fundersnot available
KeywordsMarketingBusinessPaymentQuality (philosophy)Variety (cybernetics)Marketing strategyFinance

Abstract

fetched live from OpenAlex

Abstract E-commerce supply channels for food that focus on “B-2-C” (business to consumer) marketing face a number of challenges. E-commerce channels, however, may also allow firms marketing specialty livestock products such as bison, wild boar and ostrich a unique opportunity to access widely dispersed and distant niche markets. A number of factors that appear to be important for the success of e-commerce marketing of food products have been identified—offering a variety of food products, online payment systems, offline payment systems, delivery methods, selling to customers in other countries, quality control during shipment and customer feedback. The objective of this research is to obtain information on two aspects of each of these attributes for firms engaged in B-2-C marketing of food products. The two aspects are: (1) the firm's assessment of the attribute's importance for success of e-commerce marketing and (2) the extent to which firms were satisfied with that aspect of their e-commerce marketing. Results suggest that, with the exception of the ability to access international markets, these aspects of e-commerce marketing should not represent an important constraint to the success of B-2-C marketing of specialized livestock products.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.004
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.452
Threshold uncertainty score0.966

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0020.004
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0000.000
Scholarly communication0.0010.002
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.036
GPT teacher head0.265
Teacher spread0.230 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it