Changing the Rules of the Game: Strategic Institutionalization and Legacy Companies’ Resistance to New Media
Bibliographic record
Abstract
Drawing from communication research, history, and organizational studies, this article uses a new, interdisciplinary approach to study how legacy media companies—understood as established players in a specific media sphere—respond to the emergence of new media. The article examines the example of copyright legislation in news, using two case studies from Germany on radio in the 1920s and online news aggregators today. The article combines historical archival research with other qualitative research methods to explore when and why contemporary transitions follow similar patterns to the past. Our results show that legacy media companies frequently engage in what we term “reactive resistance” to reconstitute their media environment. Rather than just fighting new media companies on their own turf, legacy media pursue what we call “strategic institutionalization” to consolidate their business models.
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How this classification was reachedexpand
Full frame distilled prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.
Codex and Gemma teacher scores by category
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.001 | 0.001 |
| Meta-epidemiology (narrow) | 0.000 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.000 | 0.001 |
| Science and technology studies | 0.001 | 0.000 |
| Scholarly communication | 0.000 | 0.001 |
| Open science | 0.002 | 0.001 |
| Research integrity | 0.000 | 0.000 |
| Insufficient payload (model declined to judge) | 0.001 | 0.000 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one teacher head, not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".