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Record W2347913078

Application of Data Mining in the Customer Segmentation of Bank

2009· article· en· W2347913078 on OpenAlexvenueno aff
Wan Ding-sheng

Bibliographic record

VenueMicrocomputer applications · 2009
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicCustomer churn and segmentation
Canadian institutionsnot available
Fundersnot available
KeywordsComputer scienceSegmentationMarket segmentationCustomer relationship managementSimplicityData miningDecision treeCustomer intelligenceCustomer retentionTree (set theory)Artificial intelligenceMarketingBusinessDatabaseService quality
DOInot available

Abstract

fetched live from OpenAlex

This paper introduces the application of data mining in the customer segmentation of bank's CRM,discusses the way of the segmentation of personal customers,and proves the validity of the method according to the result.The purpose is to establish mining model for analyzing personal customer information by using decision tree algorithm to get customers who meet fiscal accounts by the customer segmentation,and develop different marketing strategies and services.This method has been put into operation and it presented a positive effect on the bank for its practicability and simplicity.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.006
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.004
Threshold uncertainty score0.011

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0020.006
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0040.004
Science and technology studies0.0010.000
Scholarly communication0.0010.001
Open science0.0010.001
Research integrity0.0010.001
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.028
GPT teacher head0.282
Teacher spread0.254 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2009
Admission routes1
Has abstractyes

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