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Perencanaan Strategis Sektor Usaha Mikro Dalam Mengatasi Permasalahan Pemasaran (Studi di Dinas Koperasi, Usaha Kecil Menengah, Perindustrian dan Perdagangan Kota Batu)

2016· article· id· W2403224591 on OpenAlexaff
Dadan Sutrisno, Agus Suryono, Abdullah Said

Bibliographic record

VenueWacana Jurnal Sosial dan Humaniora · 2016
Typearticle
Languageid
FieldSocial Sciences
TopicSMEs Development and Digital Marketing
Canadian institutionsEncana (Canada)
Fundersnot available
KeywordsBusinessHumanitiesBusiness administrationPolitical scienceArt

Abstract

fetched live from OpenAlex

Penelitian ini didasari oleh pentingnya peran usaha mikro dalam menjembatani sektor pertanian dan pariwisata di Kota Batu. Usaha mikro merupakan sektor[AD1]Â unggulan demi peningkatan dan pemerataan kesejahteraan masyarakat. Akan tetapi, usaha mikro masih dihadapkan pada permasalahan pemasaran, dan memerlukan upaya dari pemerintah untuk mengatasinya, khususnya ditinjau dari aspek perencanaan strategis. Dengan demikian, tujuan dari penelitian ini adalah untuk: (1) menganalisis perencanaan strategis sektor usaha mikro; dan (2) merumuskan strategi dalam upaya mengatasi permasalahan pemasaran usaha mikro. Penelitian ini dilakukan dengan menggunakan pendekatan deskriptif kualitatif melalui alur interaktif pengumpulan data, kondensasi data, penyajian data dan penarikan kesimpulan. Selain itu, dilakukan analisis SWOT untuk merumuskan strategi berdasarkan potensi dan permasalahan yang teridentifikasi. Hasil penelitian menunjukkan bahwa: (1) proses penyusunan perencanaan strategis belum mencerminkan perencanaan yang efektif, dan dalam implementasinya terkendala ketidaksepahaman antar aktor perencana pada berbagai tingkatan organisasi; (2) pembinaan usaha mikro harus diarahkan pada strategi agresif yaitu ekspansi pasar dan penguatan daya saing dalam rangka mengadapi pasar bebas, melalui pembangunan jaringan kerjasama hulu-hilir dengan memberdayakan komunitas/asosiasi UMKM, dan fasilitasi pembangunan jaringan pemasaran online terpadu berbasis komunitas.Â

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.005
metaresearch head score (Gemma)0.008
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.029
Threshold uncertainty score0.098

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0050.008
Meta-epidemiology (narrow)0.0010.001
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0020.002
Science and technology studies0.0020.002
Scholarly communication0.0090.007
Open science0.0020.004
Research integrity0.0020.002
Insufficient payload (model declined to judge)0.0290.008

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.048
GPT teacher head0.283
Teacher spread0.235 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations6
Published2016
Admission routes1
Has abstractyes

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