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Record W242936459

The Impact of Youtube on International Trade

2013· article· en· W242936459 on OpenAlexaboutno aff
Sehwan Oh, Hyunmi Baek, JoongHo Ahn

Bibliographic record

VenuePacific Asia Conference on Information Systems · 2013
Typearticle
Languageen
FieldSocial Sciences
TopicAsian Culture and Media Studies
Canadian institutionsnot available
Fundersnot available
KeywordsDigitizationClothingPopularityQuarter (Canadian coin)Proxy (statistics)Ethnic groupAdvertisingSocial mediaConsumption (sociology)BusinessPolitical sciencePsychologySociologyGeographyComputer scienceTelecommunicationsSocial psychologySocial science
DOInot available

Abstract

fetched live from OpenAlex

Many researchers in the field of international business have argued that cultural proximity can positively influence bilateral trade. These researchers have attempted to develop proxy measures for cultural proximity, such as language, ethnicity, religion, and trade of cultural goods. However, the conventional measures failed to capture the time-variant characteristics of cultural affinity or digitization in international trade. As an alternative approach, in this study, we focused on cultural affinity in social media like YouTube. Based on the recent popularity of Korean pop (K-pop) on YouTube, we hypothesized that online consumption of K-pop content creates an affinity for Korea as a country, resulting in higher Korean exports. We used panel data analysis for YouTube comments on K-pop music videos that were published from the second quarter of 2009 to the third quarter of 2012; these comments were segregated on the basis of the users’ home countries. We found that the YouTube comments of each country in the current and previous quarters are significant predictors of Korea’s total exports and exports of consumer goods such as processed food, clothes, and cosmetics to that particular country.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.010
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.028
Threshold uncertainty score0.056

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.010
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0020.005
Science and technology studies0.0010.000
Scholarly communication0.0020.002
Open science0.0000.001
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0080.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.029
GPT teacher head0.306
Teacher spread0.277 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations2
Published2013
Admission routes1
Has abstractyes

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