561 Keep him here: a provincial suicide prevention awareness campaign
Bibliographic record
Abstract
Background Communities across Alberta recognise World Suicide Prevention Day (WSPD) with a variety of awareness and prevention activities. However, Alberta lacks a coordinated provincial approach to promote both WSPD and suicide prevention. The Injury Prevention Centre and the Alberta Suicide Prevention Network have developed a suicide prevention campaign that was implemented for its second year in 2015. Problem In 2010, Alberta data shows that 75% of suicide deaths were men. Of these, 68% were between the ages of 30–69 years. Men are among the least likely to seek help when struggling with mental health issues and often have limited support networks. Coupled together with the negative societal perceptions about mental health and suicide, the campaign focused on the social networks of middle age men (significant others, families, friends). Key messages for the campaign are: know the signs, start the conversation and reach out. Along with the key messages, a tagline meant to emphasise the role every individual can play to support and help a man who is struggling was developed – “Keep Him Here.” A series of themed printed posters and post cards, coffee sleeves, a website, infographic and a video PSA were developed. Results For the 2015 campaign, 58 community partners requested resources (81% increase compared to 2014) and used them at pop-up coffee booths, gas stations, suicide awareness walks, restaurants, businesses, resource fairs, and interagency meetings to raise awareness and create opportunities to start conversations about suicide. The provincial launch connected with 412 commuters on their way to work. Conclusions The Keep Him Here campaign, coordinated by IPC, has provided a mechanism to initiate a fledgling coordinated provincial effort to highlight suicide prevention and awareness to Albertans. By providing high quality, free resources and supports to partners who were able to creatively disseminate suicide prevention messages to engage communities.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.002 | 0.004 |
| Meta-epidemiology (narrow) | 0.000 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.001 | 0.001 |
| Science and technology studies | 0.007 | 0.001 |
| Scholarly communication | 0.002 | 0.001 |
| Open science | 0.001 | 0.003 |
| Research integrity | 0.001 | 0.002 |
| Insufficient payload (model declined to judge) | 0.015 | 0.002 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".