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Record W2575812256 · doi:10.1609/icwsm.v10i1.14769

Tracking the Trackers: A Large-Scale Analysis of Embedded Web Trackers

2021· article· en· W2575812256 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

fundA Canadian funder is recorded on the work.
no affNo Canadian affiliation: this work is invisible to an affiliation-only frame.
No Canadian affiliation. An affiliation-only frame, the usual design, would never have seen this work. It is one of the works that make the case for inverting the frame.

Bibliographic record

VenueProceedings of the International AAAI Conference on Web and Social Media · 2021
Typearticle
Languageen
FieldComputer Science
TopicWeb Data Mining and Analysis
Canadian institutionsnot available
FundersBanting and Best Diabetes Centre, University of TorontoBundesministerium für Bildung und ForschungDeutsche Forschungsgemeinschaft
KeywordsBitTorrent trackerTracking (education)Computer scienceScale (ratio)Activity trackerDeep WebWorld Wide WebThe InternetArtificial intelligenceGeographyEye trackingPsychologyCartography

Abstract

fetched live from OpenAlex

We perform a large-scale analysis of third-party trackers on the World Wide Web. We extract third-party embeddings from more than 3.5 billion web pages of the CommonCrawl 2012 corpus, and aggregate those to a dataset representing more than 41 million domains. With that, we study global online tracking on two levels: (1) On a global level, we give a precise figure for the extent of tracking, and analyse which trackers (and subsequently, which companies) are used by how many websites. (2) On a country-specific level, we analyse which trackers are used by websites in different countries, and identify the countries in which websites choose significantly different trackers than in the rest of the world. We find that trackers are widespread (as expected), and that very few trackers dominate the web (Google, Facebook and Twitter), except for a few countries such as China and Russia.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Theoretical or conceptual · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.663
Threshold uncertainty score0.352

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0000.000
Scholarly communication0.0000.000
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.031
GPT teacher head0.267
Teacher spread0.236 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it