Traveling Policy: Place Marketing and the Neoliberal Turn of Urban Studies in South Korea
Bibliographic record
Abstract
This paper examines how South Korean policy field in the 1990s adopted Western style place-marketing strategies, and put them into practice as cultural revitalization programs of different Korean cities. The emergence of place marketing in Korea as a new paradigm for local growth stems from Korea’s transition from a developmental to a post-developmental system, which was a conjunctural outcome of democratization, neoliberalization and administrative decentralization of the early 1990s. This paper interrogates how place marketing traveled from the West to Korea in this context. In particular, it attends to how critical urbanists in Korea became a vanguard in mobilizing and developing place marketing for different local governments, perceiving it as a progressive alternative to the authoritarian, economy-centric developmentalist urban paradigm of the previous decades, despite its entanglement in the neoliberal urban paradigm of the West. The paper also examines the contradictions and conflicts that place-marketing policies have generated across different places in Korea.
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How this classification was reachedexpand
Full frame distilled prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.
Codex and Gemma teacher scores by category
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.002 | 0.011 |
| Meta-epidemiology (narrow) | 0.000 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.000 | 0.000 |
| Science and technology studies | 0.001 | 0.008 |
| Scholarly communication | 0.000 | 0.000 |
| Open science | 0.000 | 0.000 |
| Research integrity | 0.000 | 0.000 |
| Insufficient payload (model declined to judge) | 0.000 | 0.000 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one teacher head, not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".