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Record W2809189556 · doi:10.1002/jcpy.1063

Supersize My Chances: Promotional Lotteries Impact Product Size Choices

2018· article· en· W2809189556 on OpenAlexafffund
Nükhet Taylor, Theodore J. Noseworthy, Ethan Pancer

Bibliographic record

VenueJournal of Consumer Psychology · 2018
Typearticle
Languageen
FieldPsychology
TopicGambling Behavior and Treatments
Canadian institutionsYork University
FundersSocial Sciences and Humanities Research Council of Canada
KeywordsLotteryPurchasingProduct (mathematics)OddsAdvertisingMarketingControl (management)BusinessEconomicsCore (optical fiber)MicroeconomicsComputer scienceLogistic regression

Abstract

fetched live from OpenAlex

Promotional lotteries offer consumers a chance to win one of many prizes along with their purchase. Critically, as is often the case, these campaigns not only include an assortment of prizes but also an assortment of offerings that one can buy to enter the lottery—such as a small or an extra‐large coffee. While companies regularly advertise that the objective odds of winning do not vary by the size of their product offerings, recent anecdotal evidence suggest that consumers behave as if it does. The net result is that consumers seem to be supersizing during promotional lotteries, and thus purchasing larger sized items. Eight studies (four core and four supplementary in ) and a single‐paper meta‐analysis confirm that the supersizing phenomenon is indeed real and provides evidence that this behavior is the manifestation of consumers elevating their sense of control. Specifically, supersizing serves to gain psychological control over the pursuit of a desirable, but seemingly unobtainable, outcome.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesInsufficient payload (model declined to judge)
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.026
Threshold uncertainty score0.991

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0000.001
Scholarly communication0.0000.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0100.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.097
GPT teacher head0.453
Teacher spread0.356 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations20
Published2018
Admission routes2
Has abstractyes

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