Bibliographic record
Abstract
This chapter contributes to scholarship in the fields of media ecology and political communication by investigating the effects of the Trump bump in media-driven democracy. Specifically, it explains how the media's obsession with Donald Trump allowed them to capitalize on his political brand, which in turn contributed to changing the tone of political discourse in the United States. The effects of mediatization, including click-bait framing, increased negativity, and person-centered media coverage, had a distinct impact on the behavior of political actors and the political system as a whole. The dominance of marketing logic in contemporary media democracies provides a compelling argument for critical investigation of brand appropriation in political communication and its impact on the state of democracy. This chapter advocates for the further investigation of the current media ecosystem in order to move toward a public deliberation model that would support enhanced media literacy and citizen engagement in public policy debates.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.001 | 0.004 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.001 | 0.001 |
| Science and technology studies | 0.003 | 0.008 |
| Scholarly communication | 0.009 | 0.018 |
| Open science | 0.001 | 0.005 |
| Research integrity | 0.003 | 0.007 |
| Insufficient payload (model declined to judge) | 0.020 | 0.009 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".