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Record W2954433943

The influence of expectations on usability and visual appeal in a web environment

2018· article· en· W2954433943 on OpenAlexaff
Milica Stojmenović, Robert Biddle, John Grundy, Vivienne Farrell

Bibliographic record

VenueSwinburne Research Bank (Swinburne University of Technology) · 2018
Typearticle
Languageen
FieldDecision Sciences
TopicTechnology Adoption and User Behaviour
Canadian institutionsCarleton University
Fundersnot available
KeywordsUsabilityAppealUSableInfluencer marketingPluralistic walkthroughComputer scienceWeb usabilityWorld Wide WebFocus (optics)Test (biology)Focus groupPsychologyHuman–computer interactionMarketingBusinessPolitical science
DOInot available

Abstract

fetched live from OpenAlex

The impact of verbal and textual influences that create expectations on the perceived and objective usability and visual appeal of a website was examined. A computer laboratory study, in the form of a user-based usability test, was done to determine the effect of textual and verbal expectations on visual appeal and usability. Results showed that the combination of textual and verbal expectations successfully influenced participants. When told that the website was going to be hard and ugly, participants were disinclined from using it, stating it was too hard to use, and struggled more when using it. Similarly, participants thought that the website was easier to use and prettier in the high expectations group than in the low expectations group. Results suggest that web developers and project managers should focus on investing in marketing and social media influencers as well as in the development of an attractive and usable website.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.004
metaresearch head score (Gemma)0.003
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesScience and technology studies
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.093
Threshold uncertainty score0.995

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0040.003
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0020.003
Science and technology studies0.0010.008
Scholarly communication0.0000.000
Open science0.0020.001
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.068
GPT teacher head0.385
Teacher spread0.317 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2018
Admission routes1
Has abstractyes

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