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Record W3096261084 · doi:10.5267/j.msl.2020.10.002

Non recursive model of consumer satisfaction and trust

2020· article· en· W3096261084 on OpenAlexvenueno aff
Runggu Besmandala Napitupulu, Lilis S Gultom, Lamminar Hutabarat, Sabar Lt. Simatupang

Bibliographic record

VenueManagement Science Letters · 2020
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicConsumer Behavior and Marketing Influence
Canadian institutionsnot available
Fundersnot available
KeywordsLISRELCustomer satisfactionMediationStructural equation modelingBusinessPsychologyMarketingComputer scienceMachine learning

Abstract

fetched live from OpenAlex

This study was designed to identify and analyze the effect of perceived value, differentiation, and emotional branding on customer satisfaction and trust; non-recursive influence between customer satisfaction and customer trust of the vivo smartphone in Medan. Respondents consist of adults who use vivo smartphones domiciled in Medan. The analysis technique uses a structural equation model with the robust maximum likelihood method. Data processing is assisted by Lisrel software and the results indicate in case the direct effect coefficient of the same latent variable is positive in the non-recursive and recursive models, the coefficient will be higher in the recursive model. Therefore, it is important for vivo smartphone management to verify first, whether the relationship between customer satisfaction and trust is reciprocal. In case it is one way, where satisfaction affects customer trust, then the strategy or program of increasing perceived value and differentiation directly at customer satisfaction is more optimal. Furthermore, it will have an impact on customer trust since the satisfaction mediating effect is higher than the customer trust mediating effect in the recursive model. The program of increasing consumer trust with emotional branding through customer satisfaction is good, since the mediation of satisfaction is significant in both non-recursive and recursive contexts.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.009
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Simulation or modeling · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.009
Threshold uncertainty score0.024

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0020.009
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0000.001
Bibliometrics0.0010.001
Science and technology studies0.0000.001
Scholarly communication0.0020.002
Open science0.0010.001
Research integrity0.0010.001
Insufficient payload (model declined to judge)0.0070.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.020
GPT teacher head0.226
Teacher spread0.206 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designSimulation or modeling
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations1
Published2020
Admission routes1
Has abstractyes

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