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Record W3111481502 · doi:10.1177/0276146720978257

Consumer Choicemaking and Choicelessness in Hyperdigital Marketspaces

2020· article· en· W3111481502 on OpenAlexaff
Nikhilesh Dholakia, Aron Darmody, Detlev Zwick, Ruby Roy Dholakia, A. Fuat Fırat

Bibliographic record

VenueJournal of Macromarketing · 2020
Typearticle
Languageen
FieldArts and Humanities
TopicArt History and Market Analysis
Canadian institutionsYork University
Fundersnot available
KeywordsConsumption (sociology)Consumer choiceHappeningAutonomyThe InternetMacroPerceptionBusinessMarketingSociologyComputer sciencePolitical scienceEpistemologySocial scienceWorld Wide Web

Abstract

fetched live from OpenAlex

Technologies, especially Internet-based digital ones, are reshaping choice processes – actual considerations and actions, as well as perceptions of these – in massive, often fundamental, ways. In this paper, our goal is to explore choice processes in general, and especially choice processes in hyperdigital marketspaces (i.e., with massively, pervasively interconnected things) with examples drawn from U.S. macro consumption contexts. We start with a short review of discourses on choice and choicelessness and then shift to the emerging era of technology-shaped choice processes that are especially observable in contemporary hyperdigital marketspaces. For the increasingly large swaths of market segments that consume, indeed live, digitally, we find deft symbolic sublimations and inversions happening, wherein manipulation is perceived as autonomy enhancing.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.007
metaresearch head score (Gemma)0.008
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Qualitative · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.011
Threshold uncertainty score0.036

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0070.008
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0020.002
Science and technology studies0.0060.047
Scholarly communication0.0110.014
Open science0.0010.006
Research integrity0.0020.002
Insufficient payload (model declined to judge)0.0060.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.026
GPT teacher head0.209
Teacher spread0.182 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designQualitative
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations43
Published2020
Admission routes1
Has abstractyes

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