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Subcultures

2010· other· en· W4210419674 on OpenAlexaff
Robert V. Kozinets

Bibliographic record

VenueWiley International Encyclopedia of Marketing · 2010
Typeother
Languageen
FieldArts and Humanities
TopicMusic History and Culture
Canadian institutionsYork University
Fundersnot available
KeywordsSubculture (biology)Consumption (sociology)EntertainmentAdvertisingSociologyVariety (cybernetics)Consumer CulturePhenomenonMarketingBusinessSocial sciencePolitical scienceLawEpistemologyComputer science

Abstract

fetched live from OpenAlex

Abstract Contemporary consumer culture consists of subcultures that provide meanings and practices that significantly structure the identities, relationships, and behaviors of consumers. These subcultures are closely related to countercultures and often serve as the source of countercultural images and identities. Their countercultural images and identities are often absorbed by the advertising, entertainment, and marketing industries, and eventually become popularized. In consumer research or consumer cultural studies, subcultures have been related to a variety of different consumption activities. The use of the term subculture has been criticized as overly deviant, ambiguous, and overextended; however, many consumer researchers still find the concept useful. A number of related concepts have been developed, such as subcultures of consumption, communities of consumption, brand communities, and microcultures. The term deals with an ambiguous, dynamic, and important social phenomenon. It is also linked to important bases of literature. As long as lifestyle, differentiation, self‐transformation, and small group identities continue to be important aspects of contemporary consumer culture, the concept of subcultures will continue to be both needed and useful.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.002
metaresearch head score (Gemma)0.004
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Other · Consensus signal: Other
Teacher disagreement score0.014
Threshold uncertainty score0.048

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0020.004
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0020.002
Science and technology studies0.0050.009
Scholarly communication0.0080.004
Open science0.0010.006
Research integrity0.0010.001
Insufficient payload (model declined to judge)0.0140.002

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.009
GPT teacher head0.210
Teacher spread0.201 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreOther

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

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Citations0
Published2010
Admission routes1
Has abstractyes

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