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Record W4230794884 · doi:10.31234/osf.io/dgmc2

Field experiments on social media

2021· preprint· en· W4230794884 on OpenAlexaff
Mohsen Mosleh, Gordon Pennycook, David G. Rand

Bibliographic record

Venuenot available
Typepreprint
Languageen
FieldSocial Sciences
TopicSocial Media and Politics
Canadian institutionsUniversity of Regina
Fundersnot available
KeywordsSocial mediaMisinformationRandomized experimentField (mathematics)PsychologyCausal inferenceStrengths and weaknessesObservational studyDigital mediaSocial psychologyData scienceApplied psychologyComputer scienceWorld Wide Web

Abstract

fetched live from OpenAlex

Online behavioral data, such as digital traces from social media, have the potential to allow researchers an unprecedented new window into human behavior in ecologically valid everyday contexts. However, research using such data is often purely observational, limiting its ability to identify causal relationships. Here we review recent innovations in experimental approaches to studying online behavior, with a particular focus on research related to misinformation and political psychology. In hybrid lab-field studies, exposure to social media content can be randomized, and the impact on attitudes and beliefs measured using surveys; or exposure to treatments can be randomized within survey experiments, and their impact observed on subsequent online behavior. In field experiments conducted on social media, randomized treatments can be administered directly to users in the online environment - e.g. via social tie invitations, private messages, or public posts - without revealing that they are part of an experiment, and the impacts on subsequent online behavior observed. The strengths and weaknesses of each approach are discussed, along with practical advice and central ethical constraints on such studies.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.011
metaresearch head score (Gemma)0.020
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.020
Threshold uncertainty score0.067

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0110.020
Meta-epidemiology (narrow)0.0010.001
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0010.001
Science and technology studies0.0020.002
Scholarly communication0.0020.002
Open science0.0020.002
Research integrity0.0020.003
Insufficient payload (model declined to judge)0.0200.003

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.138
GPT teacher head0.429
Teacher spread0.291 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations15
Published2021
Admission routes1
Has abstractyes

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