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Record W4238654714 · doi:10.5539/jsd.v1n2p0

Journal of Sustainable Development, Vol. 1, No. 2, July 2008, all in one file

2009· article· en· W4238654714 on OpenAlexvenueno aff
JSD Editor

Bibliographic record

VenueJournal of Sustainable Development · 2009
Typearticle
Languageen
FieldEconomics, Econometrics and Finance
TopicHIV/AIDS Impact and Responses
Canadian institutionsnot available
FundersShanghai Leading Academic Discipline ProjectMinistério da Ciência, Tecnologia e InovaçãoNational Natural Science Foundation of China
KeywordsSustainable developmentComputer sciencePolitical scienceLaw

Abstract

fetched live from OpenAlex

The medical sophistication of modern day has been rendered helpless in the face of HIV/AIDS. The incurable nature of the HIV/AIDS virus which changes its morphology is putting a huge strain on the various fronts of humanity. The economic and social devastation of the HIV/AIDS menace has meant that no progressive force on earth will not give this epidemic some attention. Zimbabwe is a developing country in Southern Africa which has been grappling with the menace whose spread has been largely due to ignorance and wanton denial of the devastating effects over the years. Multitudes of promotional programmes to change behaviour have met with mixed success. To this day 3 000 people die weekly with calamitous effects to the nation. There has been a reduction in the numbers affected and part of the argument is that promotions for preventive behaviour is bearing fruit. This study seeks to evaluate successes and failures of various programmes in the fight against HIV/AIDS with particular emphasis on whether marketing communications to promote good behaviour has had any significant impact. It can be argued that this process does not render itself to marketing communications. On the contrary it does. The experts in the area of marketing point out that goods, services ideas, places or persons can represent a product. In this regard the product is the idea of behavioural change. The direct benefit from the idea is to serve the human race from extinction. This paper will argue that it can be done, it can bear fruit, but it is a mammoth task and calls for collective and individual responsibility across the private, public, religious groupings, the donor community etc. It is the contention of this paper that the idea of changing behaviour in the fight against HIV/AIDS has to be sold to society and this paper argues that marketing communications can make a huge difference in serving millions of human lives. Ultimately the perception people have of HIV/AIDS will determine how they position it it vis--vis life.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.004
metaresearch head score (Gemma)0.003
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Insufficient payload (model declined to judge)
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.202
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0040.003
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0010.000
Bibliometrics0.0020.001
Science and technology studies0.0000.000
Scholarly communication0.0000.001
Open science0.0010.000
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0020.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.026
GPT teacher head0.237
Teacher spread0.211 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2009
Admission routes1
Has abstractyes

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