Bibliographic record
Abstract
Marshall McLuhan (1911–80) was a Canadian cultural theorist, best known for his work on the media and communication, specifically his theory that all media are extensions of human faculties. For most of his career, he taught English at the University of Toronto, but he was also a magazine editor, a grammarian, and a Catholic convert, in addition to being considered a media guru, prophet, pop philosopher, punster, and patron saint of Wired magazine, to name but a few. He is famous for inventing and/or popularizing such well‐known phrases as “the global village,” “typographic man,” and, most famously, “the medium is the message.” Due in part to his growing popularity in mainstream culture, McLuhan became a controversial figure in cultural studies; inserting playful puns alongside traditionally academic, erudite discourse, his publications range in tone from the scholarly to the blithe. Alternately dismissed and embraced, McLuhan may claim credit for expanding the debate surrounding media studies and thus ensuring that communication theory became part of a much more general public conversation.
Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.
How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.001 | 0.004 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.002 | 0.003 |
| Science and technology studies | 0.005 | 0.001 |
| Scholarly communication | 0.005 | 0.003 |
| Open science | 0.001 | 0.001 |
| Research integrity | 0.002 | 0.002 |
| Insufficient payload (model declined to judge) | 0.173 | 0.055 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".