Bibliographic record
Abstract
User-generated videos (UGVs) are stories, and stories reflect how we experience the world. This chapter explores the story-like nature of UGVs by applying narrative analysis to deconstruct a tourism destination's Instagram Reels, revealing their influence on user engagement. Posted comments for each of 20 Reels are coded based on their representation of cognitive, affective, and behavioral dimensions of engagement as they relate to the story elements of plot, character, and verisimilitude. Results indicate that the most engaging Reels feature all story elements, unique locations, and personalized stories. These fulsome video stories are most likely to provoke cognitive engagement, whereas UGVs with fewer elements provoke emotional engagement. This study uniquely connects destination engagement and narrative elements in user-generated storytelling videos to guide destination social media marketing effectiveness.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.000 | 0.002 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.001 | 0.001 |
| Science and technology studies | 0.003 | 0.001 |
| Scholarly communication | 0.004 | 0.004 |
| Open science | 0.001 | 0.003 |
| Research integrity | 0.001 | 0.002 |
| Insufficient payload (model declined to judge) | 0.164 | 0.046 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".