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McLuhan, Marshall (1911–1980)

2021· other· en· W4320159251 on OpenAlexaffabout
Michael J. MacDonald

Bibliographic record

VenueThe Blackwell Encyclopedia of Sociology · 2021
Typeother
Languageen
FieldArts and Humanities
TopicCybernetics and Technology in Society
Canadian institutionsUniversity of Waterloo
Fundersnot available
KeywordsSocial mediaField (mathematics)SociologyMeaning (existential)Media ecologyMedia studiesBiographyPrincipal (computer security)EpistemologySocial scienceHistoryLawArt historyPolitical scienceComputer sciencePhilosophy

Abstract

fetched live from OpenAlex

Abstract This entry provides an overview of the life and major scholarly contributions of Marshall McLuhan, the Canadian professor of English literature whose analysis of media technologies and their effects on psychic and social life pioneered the field of media studies and anticipated many features of the information society. After sketching out McLuhan's biography, the entry traces the evolution of McLuhan's sociology of media from his dissertation to his landmark Understanding Media , devoting special attention to his methodological approach to media history and analysis and his principal theoretical insights into the shaping effects of media technologies on social processes and structures. Along the way, the entry clarifies the meaning of many of McLuhan's most difficult ideas and aphorisms (including “the medium is the message” and “the medium is the massage”) and shows how his work remains a vital resource for students and scholars seeking to understand the current global media ecosystem.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.000
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Science and technology studies, Insufficient payload (model declined to judge)
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: Not applicable
GenreCandidate signal: Other · Consensus signal: Other
Teacher disagreement score0.363
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0000.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0010.000
Bibliometrics0.0000.000
Science and technology studies0.0000.004
Scholarly communication0.0000.000
Open science0.0010.000
Research integrity0.0010.001
Insufficient payload (model declined to judge)0.0380.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.018
GPT teacher head0.232
Teacher spread0.214 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designNot applicable
Domainnot available
GenreOther

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2021
Admission routes2
Has abstractyes

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