The Changes in the Perceptions of Women towards the Symbolic Value of Gold: Marketing and Financial Implications
Bibliographic record
Abstract
Gold is a sought-after good across the globe, particularly among Asian countries. The demand for gold is influenced by symbolic, utilitarian, and hedonic values. One of the critical values among these is symbolic value, which refers to the meanings associated with a commodity. This study attempts to identify the impact of cultural dynamism on the perceptions of women towards the symbolic value of gold. Cultural dynamism is a definite outcome of globalization; it refers to the changes in cultural beliefs and practices as an outcome of exposure to the elements of other cultures. These cultural changes will have an impact on the consumption of all types of goods, particularly those goods that are demanded due to a region’s culture. The present study attempts to identify the direction of cultural dynamics and its impact on gold in India as an outcome of the economy opening up in 1990. The perceptions of two sets of samples have been compared and contrasted in this study: one is a set of females born and married (this is because marriage has a vital role in determining perceptions towards gold) before the advent of globalization and its impacts in India, and the second set is the daughters (to ensure that other elements, such as socioeconomic aspects, are not affecting the perception) of the first set of customers. This study adopts a multidimensional scaling technique to analyze the data; this is due to the sound method that it is, and also due to the ability to provide a visual depiction of the outcomes. It could reveal evidence of polarization regarding perceptions towards the symbolic value of gold; it opened a research gap. A similar study with which to identify perceptions towards hedonic and symbolic values is suggested as an outcome of the study.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.001 | 0.003 |
| Meta-epidemiology (narrow) | 0.000 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.000 |
| Bibliometrics | 0.001 | 0.001 |
| Science and technology studies | 0.001 | 0.002 |
| Scholarly communication | 0.002 | 0.001 |
| Open science | 0.000 | 0.001 |
| Research integrity | 0.000 | 0.001 |
| Insufficient payload (model declined to judge) | 0.004 | 0.000 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".