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Record W4376143588 · doi:10.54097/hbem.v10i.8135

Research on Marketing Methods based on Machine Learning Model

2023· article· en· W4376143588 on OpenAlexaff
Qingyuan Yu

Bibliographic record

VenueHighlights in Business Economics and Management · 2023
Typearticle
Languageen
FieldComputer Science
TopicSentiment Analysis and Opinion Mining
Canadian institutionsQueen's University
Fundersnot available
KeywordsMachine learningComputer scienceArtificial intelligenceComputational learning theoryBig dataOnline machine learningInstance-based learningPlan (archaeology)Active learning (machine learning)Data scienceData mining

Abstract

fetched live from OpenAlex

Machine learning is an interdisciplinary discipline, involving many fields, from probability theory to algorithms, to statistics, and other things, all of which enable computers to simulate human learning methods. Machine learning can also greatly enhance the efficiency of learning by dividing the original content into knowledge structures. Turing proposed to build a learning machine and promoted the progress of practical application, which is a great progress in machine learning. Although banks have a large amount of information data, the traditional marketing methods can not fully mine the value of these large amounts of data. Through the use of machine learning technology to establish a precision marketing system, use the machine learning model on the big data platform to conduct in-depth analysis of user behavior, needs, preferences, etc., and then carry out the implementation of the marketing plan for the mined potential customers. This paper analyzes the relevant content and application of machine learning, and gives a more comprehensive analysis of the system.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.003
metaresearch head score (Gemma)0.007
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Simulation or modeling · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.004
Threshold uncertainty score0.014

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0030.007
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0010.001
Bibliometrics0.0020.002
Science and technology studies0.0010.001
Scholarly communication0.0030.006
Open science0.0010.001
Research integrity0.0010.002
Insufficient payload (model declined to judge)0.0040.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.083
GPT teacher head0.356
Teacher spread0.274 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designSimulation or modeling
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations3
Published2023
Admission routes1
Has abstractyes

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