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Record W4379143224 · doi:10.54254/2753-7064/4/20220817

Research on Chinese Audience's Perception of Online Fashion Week under the Influence of COVID-19

2023· article· en· W4379143224 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

affAt least one author lists a Canadian institution in the pinned OpenAlex snapshot.

Bibliographic record

VenueCommunications in Humanities Research · 2023
Typearticle
Languageen
FieldArts and Humanities
TopicFashion and Cultural Textiles
Canadian institutionsUniversity of Toronto
Fundersnot available
KeywordsClothingAdvertisingCoronavirus disease 2019 (COVID-19)Context (archaeology)ChinaOnline and offlineFashion designSocial mediaPresentation (obstetrics)PandemicDigital mediaInternet privacyThe InternetBusinessWorld Wide WebComputer sciencePolitical scienceHistoryMedicine

Abstract

fetched live from OpenAlex

Due to COVID-19, numerous offline events could not be hold as scheduled due to the restrictions of the quarantine of the pandemic, and this was also the case for the fashion industry. The 2022 Shanghai Fashion Week therefore opted for a completely online format, an unprecedented form innovation that is new to the industry. From augmented reality shows to meta-verse spaces, the fashion show uses digital technologies to express newest fashion to audiences. Although previous research has studied the audience reception of fashion weeks in China, few are tailored toward purely online fashion weeks. This research analyzes the attitudes of Chinese audiences towards online fashion weeks in the post-pandemic context. The research primarily uses surveys and interviews to obtain the necessary information, with secondary data from 2019 to 2022 collected over the internet. The study finds that on one hand, with its ease of access and with the influence of social media, online fashion week can have a larger exposure than offline. On the other hand, online shows are not a comprehensive presentation of clothes. Because viewers are not able to feel the clothes firsthand, the sales will be negatively affected. Therefore, the combination of "online + offline" fashion shows, having both the viral influence of online and the tangible feel of offline, may be the best of both worlds in the post-epidemic era.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.004
metaresearch head score (Gemma)0.001
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesScience and technology studies, Insufficient payload (model declined to judge)
Consensus categoriesScience and technology studies
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Qualitative · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.793
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0040.001
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0020.006
Scholarly communication0.0000.000
Open science0.0020.001
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.520
GPT teacher head0.505
Teacher spread0.014 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it