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Record W4385932413 · doi:10.32920/23979288

Basketball Shoes: Women’s Preferences and Purchasing Behaviour

2023· preprint· en· W4385932413 on OpenAlexaff
Kaleigh Morris

Bibliographic record

Venuenot available
Typepreprint
Languageen
FieldArts and Humanities
TopicFashion and Cultural Textiles
Canadian institutionsToronto Metropolitan UniversityFanshawe College
Fundersnot available
KeywordsBasketballNikePurchasingAdvertisingProduct (mathematics)PerceptionAthletesPsychologyMarketingApplied psychologyBusinessGeographyMathematicsMedicine

Abstract

fetched live from OpenAlex

Women have played basketball since the game was invented over 130 years ago, yet they are overlooked when designing and marketing basketball shoes, which default to men’s styles, fit and sizing. Multiple phases of inquiry were used to determine women’s basketball shoe preferences and purchasing behaviour including: a content analysis of basketball shoes (n=61) from Nike, Adidas and Under Armour websites, interviews with female basketball players (n=6) and visual analysis of their personal shoes (n= 16). Data was categorized according to functional, aesthetic, and expressive attributes. The findings reveal information pertaining to brand perception, product assortment, fit issues, design and colour preferences, shopping challenges and solutions. The results reinforce the need to consider anthropometric data regarding the size and shape of women’s feet and suggest opportunities for improved design, namely, collaboration with professional female athletes to create a signature shoe. The findings are important to product developers, designers, and retailers.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.002
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.008
Threshold uncertainty score0.021

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.002
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0010.000
Scholarly communication0.0010.001
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0060.001

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.117
GPT teacher head0.268
Teacher spread0.151 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2023
Admission routes1
Has abstractyes

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