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Record W4390492039 · doi:10.31542/0wxg8613

Branding Your Brain

2023· article· en· W4390492039 on OpenAlexvenueno aff
Aysha Wu

Bibliographic record

VenueMacEwan University Student eJournal · 2023
Typearticle
Languageen
FieldPsychology
TopicEmotional Intelligence and Performance
Canadian institutionsnot available
Fundersnot available
KeywordsPsychologyIdentity (music)ScholarshipPerceptionSocial identity theorySocial psychologySociologySocial groupPolitical sciencePhilosophyAestheticsLaw

Abstract

fetched live from OpenAlex

Individuals' identities are influenced by the social systems they belong to and, therefore, the organizations they work for (Allen, 2005, p. 35; Ashman & Gibson, 2010, p. 133). Many organizations attempt to influence employees’ actions through internal branding (Handelman, 2009, p. 51; Mesmer-Magnus, 2012, para. 5, Mitchell, 2002, pp. 100-105). Internal branding may include the use of manipulation through marketing to influence employees’ values and perceptions of the organization (Handelman, 2009, p. 51; Mesmer-Magnus, 2012, para. 5, Mitchell, 2002, pp. 100-105). Since social systems influence social identity, internal branding that uses manipulation may influence individual identity (Allen, 2005, pp. 35-36). Internal branding also includes the organization requiring employees to adopt brand-congruent behaviours in their interactions (Löhndorf & Diamantopoulos, 2014, Employee Brand-Building Behaviors section, para. 2). Brand-congruent behaviours usually require emotional labour, which has been shown to have psychological and physical ramifications (Mesmer-Magnus et al., 2012, ‘Discordant emotional states’ section). Internal branding is also expected of employees outside of work due to social media surveillance by their organization (Jeske & Shultz, 2016; Madera, 2012, as cited in Sutherland et al., 2019). This paper explores the existing scholarship to understand the impact of internal branding on the identity of employees and how it could create mentally unsafe working conditions for employees.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.005
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Theoretical or conceptual · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.073
Threshold uncertainty score0.243

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0010.005
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0020.004
Scholarly communication0.0080.006
Open science0.0010.003
Research integrity0.0030.004
Insufficient payload (model declined to judge)0.0730.028

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.078
GPT teacher head0.383
Teacher spread0.305 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designTheoretical or conceptual
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2023
Admission routes1
Has abstractyes

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