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Record W4395092050 · doi:10.29313/bcsurp.v4i1.11899

Perancangan Branding Kawasan Wisata Srengseng Sawah, Jakarta Selatan

2024· article· en· W4395092050 on OpenAlexaff
Eren Reyhan, Ina Helena Agustina, Riswandha Risang Aji

Bibliographic record

VenueBandung Conference Series Urban & Regional Planning · 2024
Typearticle
Languageen
FieldSocial Sciences
TopicCommunity-based Tourism Development and Sustainability
Canadian institutionsEncana (Canada)
Fundersnot available
KeywordsBusinessGeographyAdvertising

Abstract

fetched live from OpenAlex

Abstract. Branding design needs to be done because the Betawi Cultural Village has not been able to provide a memorable experience for tourists, so it does not intend to return to Betawi Cultural Village tourism.This condition shows that the Betawi Cultural Village is not yet popular and known by many tourists. A numberof these phenomena become a reason that must be found in the formation of the identity of tourist destinations in Serengseng Sawah.The existence of this problem makes an impetus in the emergence of a goal, namely identifying branding as an effort to increase the development of Betawi Cultural Village tourism. The approach method taken is qualitatively with data collection methods, namely primary (field observation, interviews and questionnaires) and secondary (literature studies) using branding analysis methods to identify them. Based on the results of the analysis, the Betawi Cultural Village still does not have a strong identity. Abstrak. Perancangan branding perlu dilakukan karena Perkampungan Budaya Betawi belum mampu memberikan pengalaman yang berkesan bagi wisatawan, sehingga tidak berniat untuk kembali ke wisata Desa Budaya Betawi. Kondisi tersebut menunjukkan bahwa Perkampungan Budaya Betawi belum populer dan dikenal oleh banyak wisatawan.Sejumlah fenomena tersebut menjadi sebuah alasan yang harus ditemukan dalam pembentukan identitas destinasi wisata yang ada di Serengseng Sawah. Adanya permasalahan ini menjadikan suatu dorongan dalam munculnya suatu tujuan yakni mengidentifikasi branding sebagai upayameningkatkan pengembangan wisata Perkampungan Budaya Betawi. Metode pendekatan yang diambil yakni secara kualitatif dengan metode pengumpulan data yakni secara primer (observasi lapangan, wawancara dan kuesioner) dan sekunder (studi literatur) dengan menggunakan metode analisis branding untukmengidentifikasinya. Berdasarkan hasil analisis menghasilkan Perkampungan Budaya Betawi masih belum memiliki identitas yang kuat dan juga belum menyampaikan atau menggambarkan Perkampungan Budaya Betawi secara keseluruhan branding Kawasan Wisata Perkampungan Budaya Betawi yang dilakukan berupa perancangan informasi visual berupa logo.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Science and technology studies
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.835
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.001
Science and technology studies0.0020.001
Scholarly communication0.0010.001
Open science0.0010.000
Research integrity0.0000.001
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.053
GPT teacher head0.322
Teacher spread0.269 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

Study designNot applicable
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2024
Admission routes1
Has abstractyes

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