The Human‐ <scp>GenAI</scp> Value Loop in Human‐Centered Innovation: Beyond the Magical Narrative
Bibliographic record
Abstract
ABSTRACT Organisations across various industries are still exploring the potential of Generative Artificial Intelligence (GenAI) to automate a variety of knowledge work processes, including managing innovation. While innovation is often viewed as a product of individual creativity, it more commonly unfolds through a collaborative process where creativity intertwines with knowledge. However, the extent and effectiveness of GenAI in supporting this process remain open questions. Our study investigates this issue using a collaborative practice research approach focused on three GenAI‐enabled innovation projects conducted within different organisations. We explored how, why, and when GenAI could effectively be integrated into design sprints—a highly structured, collaborative process enabling human‐centred innovation. Our research identified challenges and opportunities in synchronising AI capabilities with human intelligence and creativity. To translate these insights into practical strategies, we propose four recommendations for organisations eager to leverage GenAI to both streamline and bring more value to their innovation processes: (1) establish a collaborative intelligence value loop with GenAI; (2) build trust in GenAI; (3) develop robust data collection and curation workflows; and (4) embrace a craftsman's discipline.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.020 | 0.027 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.001 |
| Bibliometrics | 0.002 | 0.003 |
| Science and technology studies | 0.004 | 0.050 |
| Scholarly communication | 0.022 | 0.016 |
| Open science | 0.002 | 0.011 |
| Research integrity | 0.004 | 0.004 |
| Insufficient payload (model declined to judge) | 0.007 | 0.001 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".