A Conceptual Framework Of Decision-Making By Children As Consumers With Insertion Of Influencing Factors
Bibliographic record
Abstract
Comprehending consumer buying behaviour and the reasons behind it continues to be important in marketing as it enables companies to improve their marketing strategies and increase company performance. Additionally, during recent years, emphasis has been drawn to children as consumers as well as the variables that affect their purchasing decisions. However, there aren't many studies on the subject. The present paper focuses on providing a conceptual framework based on the previous works of literature published by scholars in regard to children consumer behaviour with the inclusion of factors that shape children’s consumer behaviour and therefore, the purchase decision. For this purpose, established studies provided by Jean Piaget’s theory of cognitive development, Blandína Šramová’s children socialization process, and McNeal’s growth sequence of children consumers have been majorly referred to along with other contributions of different scholars on the same. The framework also tries to explain the cognizance of children towards such influencing factors.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.002 | 0.002 |
| Meta-epidemiology (narrow) | 0.001 | 0.000 |
| Meta-epidemiology (broad) | 0.000 | 0.001 |
| Bibliometrics | 0.002 | 0.002 |
| Science and technology studies | 0.001 | 0.008 |
| Scholarly communication | 0.004 | 0.005 |
| Open science | 0.001 | 0.001 |
| Research integrity | 0.002 | 0.002 |
| Insufficient payload (model declined to judge) | 0.003 | 0.000 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".