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Record W4413460232 · doi:10.35564/jmbe.2025.0017

How helping students design ethical metaverse platforms can lead to safety and well being for all

2025· article· en· W4413460232 on OpenAlexaff
Binod Sundararajan, Malavika Sundararajan

Bibliographic record

VenueJournal of Management and Business Education · 2025
Typearticle
Languageen
FieldDecision Sciences
TopicEthics in Business and Education
Canadian institutionsDalhousie University
Fundersnot available
KeywordsMetaverseBusiness ethicsHatredMeaning (existential)CyberspaceInternet privacyComputer sciencePublic relationsSociologyPsychologyComputer securityVirtual realityWorld Wide WebThe InternetLawPolitical scienceHuman–computer interaction

Abstract

fetched live from OpenAlex

A lack of proximity and enhanced anonymity in virtual worlds seems to provide the license to Artificial Intelligence (AI) based metaverse users to misbehave. Bullying, abuse, spread of hatred and divisiveness and manipulations of minds in Metaverses are growing exponentially due to the speed and magnitude with which AI enabled bots in Metaverses can multiply and reproduce content. Online violence has begun spilling into the real world which is negatively impacting the psyche and wellbeing of children and young adults in society. Ethicists or well-meaning employees have spoken out against these violations in Metaverses. But we find many such ethics groups have been dissolved or silenced while employees who are whistleblowers are often fired, discredited, or dismissed. Business Ethics, Marketing, Management and Sustainability students are often asked to simply carry out an ethical analysis of cases and provide recommendations. While such processes have helped explore various ethical schools of thought, the application of these concepts to AI based metaverses seems less about what framework to apply and more about how to design a fail-proof system to protect the safety and wellbeing of all. Such an approach will make students more aware of the consequences of their choices and develop a sense of responsibility towards the wellbeing of all. The paper proposes the use of a case study of a hypothetical company that has a metaverse platform and the challenges it faces in addressing abuse and scandals on its platform. The paper also offers a detailed review along with the pros and cons of several ethical frameworks and puts forth two key questions to students asking them to design a metaverse platform that can, a) ensure the wellbeing, security, and safety of the users who are not even aware that their minds may be swayed and manipulated; and b) find a way to convince companies that create AI-based metaverses to adopt ethical frameworks. Sample answers are provided to help faculty work with students understand the importance of always designing products and services with personal and others’ well-being in mind rather than only making profits at the cost of people’s safety and security.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.005
metaresearch head score (Gemma)0.002
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Other design · Consensus signal: none
GenreCandidate signal: Empirical · Consensus signal: none
Teacher disagreement score0.728
Threshold uncertainty score0.854

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0050.002
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0010.001
Science and technology studies0.0000.000
Scholarly communication0.0010.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.135
GPT teacher head0.421
Teacher spread0.286 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designOther design
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

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Citations0
Published2025
Admission routes1
Has abstractyes

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