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Record W611291765

'WE'RE AN AIRLINE WORTH FLYING' : BMI IS BETTING ON A SEGMENTATION STRATEGY, INCLUDING THE LAUNCH OF ITS IN-HOUSE LCC "BABY," TO RETURN TO PROFITABILITY

2004· article· en· W611291765 on OpenAlexaboutno aff
Cathy Buyck

Bibliographic record

VenueAir transport world · 2004
Typearticle
Languageen
FieldEconomics, Econometrics and Finance
TopicAviation Industry Analysis and Trends
Canadian institutionsnot available
Fundersnot available
KeywordsProfitability indexLow-cost carrierBusinessMarket segmentationMarketingTrimAdvertisingFinanceOperations managementAeronauticsEconomicsEngineering
DOInot available

Abstract

fetched live from OpenAlex

Bmi (formerly British Midland) is pursuing a strategy in which its new low cost carrier, bmibaby, figures prominently. Three other segments of the company will pursue mainline, regional and transatlantic markets. Bmibaby operating costs are lower than the other segments but it has yet to achieve profitability. A company-wide effort called Blue Sky aims to trim 20% from the current budget. Moving to a single aircraft type is part of that strategy. Transatlantic routes and activity are heavily influenced by bmi's North American partners, United Airlines and Air Canada.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.001
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.051
Threshold uncertainty score0.742

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0010.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.002
Science and technology studies0.0000.000
Scholarly communication0.0000.000
Open science0.0000.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.085
GPT teacher head0.297
Teacher spread0.213 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2004
Admission routes1
Has abstractyes

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