Estrategias de promoción transmedia de la productora Vancouver Media para la serie de La casa de papel
Why this work is in the frame
A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.
Bibliographic record
Abstract
[ES] En este trabajo final de máster se realiza un análisis de las diferentes estrategias de promoción transmedia que utiliza la productora Vancouver Media para la promoción de su serie La casa de papel. \nEl objetivo principal es identificar los diferentes procesos y estrategias de comunicación transmedia y su aplicación para la creación y desarrollo de productos audiovisuales de ficción exitosos, gracias a la promoción eficaz en distintas plataformas a través de diferentes acciones. \nSe estudiarán los recursos y estrategias que se emplean en las distintas plataformas para dar a conocer y lograr un mayor alcance de La casa de papel, analizando la comunicación de Atresmedia, Netflix España y Vancouver Media, en referencia a la promoción de la serie y cómo consigue generar comunidad.
Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.
Full frame distilled prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.
Codex and Gemma teacher scores by category
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.002 | 0.001 |
| Meta-epidemiology (narrow) | 0.001 | 0.001 |
| Meta-epidemiology (broad) | 0.001 | 0.000 |
| Bibliometrics | 0.000 | 0.001 |
| Science and technology studies | 0.000 | 0.001 |
| Scholarly communication | 0.000 | 0.001 |
| Open science | 0.002 | 0.000 |
| Research integrity | 0.002 | 0.002 |
| Insufficient payload (model declined to judge) | 0.000 | 0.000 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it