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Record W7028090107

Digital Shakespeares and the Performance of Relevance

2016· other· en· W7028090107 on OpenAlex

Why this work is in the frame

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

aboutThe title or abstract carries a Canadian signal from the geographic lexicon.
no affNo Canadian affiliation: this work is invisible to an affiliation-only frame.
No Canadian affiliation. An affiliation-only frame, the usual design, would never have seen this work. It is one of the works that make the case for inverting the frame.

Bibliographic record

VenueArizona State University Library Digital Repository (Arizona State University) · 2016
Typeother
Languageen
FieldArts and Humanities
TopicShakespeare, Adaptation, and Literary Criticism
Canadian institutionsnot available
Fundersnot available
KeywordsDigital mediaOutreachRelevance (law)The InternetSocial mediaDigital marketingOnline presence management
DOInot available

Abstract

fetched live from OpenAlex

abstract: “Digital Shakespeares” is a study of the ways that Shakespearean theaters and festivals are incorporating digital media into their marketing and performance practices at the beginning of the twenty-first century. The project integrates Shakespeare studies, performance studies, and digital media and internet studies to explore how digital media are integral to the practices of four North American and British Shakespearean performance institutions: the Oregon Shakespeare Festival, the Royal Shakespeare Company, Shakespeare’s Globe, and the Stratford (Canada) Festival. Through an analysis of their performance and marketing practices, I argue that digital media present an opportunity to reevaluate concepts of performance and relevance, and explore the implications such reevaluations have on the future of Shakespearean performance. The project addresses institutions’ digital media practices through the lens of four concepts—access, marketing, education, and performance—to conclude that theaters and festivals are finding it necessary to adopt practices from multiple media to stay viable in today’s online attention economy. The first chapter considers the issue of access, exploring the influence of social media on audience-institution interactions as theaters and festivals establish online presences on sites like Facebook, Twitter, and Pinterest. Chapter two argues that theaters and festivals incorporate digital media into their outreach through poaching the practices of other media and cultural institutions as they strive to become relevant to their online audiences by appealing through the newness of digital media. Chapter three focuses on two digital educational outreach programs, the Globe’s Playing Shakespeare and the RSC’s Young Shakespeare Nation, to understand how each institution seeks to employ digital media to make their educational audiences life-long lovers of Shakespearean performance. Throughout the final chapter, I analyze potential models for incorporating digital media into Shakespearean performance, both in performances that bring digital media onto the stage and in performances that use social media as the platform for dramatic performance. Ultimately, I argue digital media have become an integral part of the practices Shakespearean performance institutions use to establish and sustain their cultural relevance with modern audiences, while raising questions regarding the implications of those practices in an increasingly globalized world.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.000
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesMeta-epidemiology (narrow), Science and technology studies
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Other · Consensus signal: Other
Teacher disagreement score0.645
Threshold uncertainty score1.000

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0000.000
Meta-epidemiology (narrow)0.0010.000
Meta-epidemiology (broad)0.0010.000
Bibliometrics0.0010.000
Science and technology studies0.0010.003
Scholarly communication0.0010.006
Open science0.0010.000
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0010.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.005
GPT teacher head0.145
Teacher spread0.139 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it