Developing a Scalable Data-Driven Decision-Making Tool for Smart Destination Management
Bibliographic record
Abstract
DMOs have increasingly been called upon to make “smart”, data-driven, destination management decisions; however, a great portion of DMOs continue to struggle to obtain adequate data and preform the required analyses. One proposed solution is a destination management information system (DMIS) - a decision support system to aid DMOs in data-driven management decisions. However, the existing literature on DMIS applications comprises primarily of single case studies. Therefore, through a three-phase mixed-methods approach, the present study set out to develop and test a scalable DMIS prototype across two pilot destinations within Canada in its capacity to support smart destination management decisions. Findings indicated that the DMIS was scalable within Canada and supported DMOs in making smart destination management decisions but was ultimately limited by the quality of available tourism data inputs. Opportunities for future knowledge generation and knowledge application in the tourism industry are discussed along with areas for future research.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.011 | 0.023 |
| Meta-epidemiology (narrow) | 0.001 | 0.001 |
| Meta-epidemiology (broad) | 0.001 | 0.001 |
| Bibliometrics | 0.003 | 0.003 |
| Science and technology studies | 0.002 | 0.001 |
| Scholarly communication | 0.006 | 0.005 |
| Open science | 0.003 | 0.004 |
| Research integrity | 0.001 | 0.002 |
| Insufficient payload (model declined to judge) | 0.011 | 0.002 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".