Market Research: Data Suggest Demand for Global Business Credential Skills
Notice bibliographique
Résumé
Market research on the global business credential concept began in 1999. A consortium of international accounting organizations conducted qualitative and quantitative research to gather feedback on the credential concept in 11 countries including Australia, Canada, England/Wales, France, Germany, Ireland, the Netherlands, New Zealand, Scotland, South Africa and the United States. The data indicated high interest in the concept. In the fourth quarter of 2000, the Interpublic Group (IPG), a world leader in market research, conducted a more detailed study to gain a deeper understanding of the demand for the global business credential among those who hire senior personnel and professional services firms. IPG conducted 335 telephone interviews among randomly selected C-level executives (CEO, CIO, CFO, COO, etc.), other senior executives, HR executives in professional services firms and a mix of other industries. The research is statistically valid and provides a confidence level of 95%. Respondents were carefully screened to represent a range of company sizes as determined by revenue and number of employees. Following is a summary. PRINCIPAL FINDINGS Strategic Business Planning Is Increasingly Emphasized: Among U.S. corporations, there is a significant increase in the amount of resources devoted to the strategic planning function (defined as any senior position involved in devising strategies for an organization's future profitability). Seventy-six percent of survey respondents say they will be increasing strategic planning resources over the next five years. Good Help Is Hard to Find: When it comes to hiring staff, 53% of executives say it is harder to identify people with suitable strategic planning skill sets than five years ago. The reasons for this include a lack of skilled people, more competition for attracting talented individuals and a tight labor market. Companies Want Consultants with Strategic Skills: Among corporations who hire professional services firms for strategic planning, the skills of consultants are much more important than the reputation of the firm (75% v. 17%). The majority of executives interviewed said they would be more likely to hire a professional services firm with people possessing the global business credential. Receptivity to the Credential Concept Is High: Receptivity to the global business credential concept was high, with 44% saying the concept was very valuable, and an additional 43% responding that people with the credential would be somewhat valuable to their organization. This appeal translated to a greater likelihood to hire professionals who hold the credential. A full 83% stated they would be more likely to hire someone with this credential than a comparable candidate without it. In addition, the majority (56%) would be willing to pay a premium to hire someone with the credential for a strategic position. On an open-ended question regarding how much more they would be willing to pay, the answer averaged 14%. An overwhelming 75% say they are more likely to hire professional services firms with people who possess this new credential, while 42% are willing to pay a premium for professional services consultants carrying it. The premium averages 11%. Among the global business credential concept elements tested, highest level of integrity associated with stringent business ethics was viewed as the most valuable. Other highly valued elements of the concept were proven business experience and track record and recognition of the ability to leverage knowledge from a broad range of disciplines. The Perception of CPA Skill Sets Improves: Based on the data, no single professional specialty appears to be generally accepted as a standard of strategic business planning. …
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Imitation des enseignantsNi prévalence calibrée, ni vérité terrain. Validation humaine à venir. Apprise à partir de 10 348 étiquettes directes de Codex et de 10 348 étiquettes directes de Gemma. Le mode candidate est l'union des têtes enseignantes seuillées; le consensus est leur intersection. Ces sorties portent le statut machine_predicted_unvalidated et ne sont ni des étiquettes humaines ni des étiquettes directes de modèles de pointe.
Scores Codex et Gemma par catégorie
| Catégorie | Codex | Gemma |
|---|---|---|
| Métarecherche | 0,010 | 0,003 |
| Méta-épidémiologie (sens strict) | 0,001 | 0,001 |
| Méta-épidémiologie (sens large) | 0,002 | 0,001 |
| Bibliométrie | 0,002 | 0,003 |
| Études des sciences et des technologies | 0,001 | 0,000 |
| Communication savante | 0,002 | 0,008 |
| Science ouverte | 0,005 | 0,001 |
| Intégrité de la recherche | 0,000 | 0,001 |
| Charge utile insuffisante (le modèle a refusé de juger) | 0,001 | 0,000 |
Scores machine (provisoires)
Les deux têtes enseignantes du modèle étudiant, lues sur ce travail. Un score ordonne la base pour la relecture; il n'affirme jamais une catégorie, et le statut de validation accompagne chaque rangée tel quel.
Scores de référence d'un modèle non mature (critères de maturité non atteints, 7 itérations). Un score ordonne; il n'affirme jamais une catégorie.
score_only:v0-immature-baseline · tel quel depuis la passe de notation : score_only signifie que le nombre peut ordonner les travaux, et qu'aucune étiquette de catégorie n'en découleClassification
machine, non validéePrédiction automatique; un appel candidat d’une seule tête enseignante, pas un consensus.
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