Board games market of Ukraine: current state and development prospects
Notice bibliographique
Résumé
The analyzed market of board games is quite widespread in the world. This market is only gaining momentum and becomes interesting in the future in Ukraine, as it is potentially large-scale and not yet saturated with goods. Indeed, the market is gradually changing and there was a particular jump during the lockdown when people got into board games. Therefore, the article reviews the board games market, which, due to the impact of the Covid-19 pandemic, had a different impact on the enterprise’s activities in this field of activity. Thus, in the retail market, we are observing a decrease in sales volumes and the shopping areas closure, the world-class festivals closure or cancellation. We are observing the e-commerce activation and an increase in the sales volume through the Internet on the other hand. The review of the world market made it possible to identify the main players who are active in such European countries as Germany, France, Poland and the American market - in the USA and Canada. Having analyzed the work of world-scale festivals, we were able to determine those options for cooperation between Ukrainian producers and idea owners that allow promoting novelties on the national market. The sales volume structure of board games by the largest manufacturers, including TAKA MAKA, Feelindigo, Bombat Game, Danto, Thinkers and Kozak Games, is given. A brief description of the most famous board games, on which many generations grew up in the world and Ukrainian board games market, is given. Analysis of domestic sellers activities on the analyzed market made it possible to classify all types of board games. Since the consumer is the main target for the marketing activities of any board game manufacturer, consumer research has made it possible to identify the needs that consumers most often want to satisfy when buying board games today. Among the most important advantages is the possibility of having fun and developing the child. This is an important emphasis when conducting communication activities by board game developers. In addition, we conducted consumer segmentation through a study activities one of the largest stores on the board game market in Lviv – the Octopus store.
Récupéré en direct depuis OpenAlex et désinversé. Les résumés ne sont pas conservés dans cette base de données : les index inversés représentent 8,6 Go des 9,3 Go de texte de la base, et le serveur dispose de 13 Go libres.
Comment cette classification a été obtenuedéplier
Prédiction distillée sur la base complète
Imitation des enseignantsNi prévalence calibrée, ni vérité terrain. Validation humaine à venir. Apprise à partir de 10 348 étiquettes directes de Codex et de 10 348 étiquettes directes de Gemma. Le mode candidate est l'union des têtes enseignantes seuillées; le consensus est leur intersection. Ces sorties portent le statut machine_predicted_unvalidated et ne sont ni des étiquettes humaines ni des étiquettes directes de modèles de pointe.
Scores Codex et Gemma par catégorie
| Catégorie | Codex | Gemma |
|---|---|---|
| Métarecherche | 0,002 | 0,000 |
| Méta-épidémiologie (sens strict) | 0,000 | 0,000 |
| Méta-épidémiologie (sens large) | 0,000 | 0,000 |
| Bibliométrie | 0,000 | 0,000 |
| Études des sciences et des technologies | 0,000 | 0,000 |
| Communication savante | 0,000 | 0,000 |
| Science ouverte | 0,000 | 0,001 |
| Intégrité de la recherche | 0,000 | 0,000 |
| Charge utile insuffisante (le modèle a refusé de juger) | 0,001 | 0,000 |
Scores machine (provisoires)
Les deux têtes enseignantes du modèle étudiant, lues sur ce travail. Un score ordonne la base pour la relecture; il n'affirme jamais une catégorie, et le statut de validation accompagne chaque rangée tel quel.
Scores de référence d'un modèle non mature (critères de maturité non atteints, 7 itérations). Un score ordonne; il n'affirme jamais une catégorie.
score_only:v0-immature-baseline · tel quel depuis la passe de notation : score_only signifie que le nombre peut ordonner les travaux, et qu'aucune étiquette de catégorie n'en découleClassification
machine, non validéePrédiction automatique; un appel candidat d’une seule tête enseignante, pas un consensus.
Le détail, modèle par modèle et score par score, se trouve en fin de page sous « Comment cette classification a été obtenue ».