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Country equity and country branding: Problems and prospects

2002· article· en· 764 citations· W2024127352 on OpenAlex· 10.1057/palgrave.bm.2540079

Why is this work in the frame?

A frame that forgets how it found something cannot be audited. These are the routes that admitted this work.

Canadian affiliationAn author listed a Canadian institution. This is the only route the usual frame has.

Machine scores (provisional)

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Opus teacher head0.023
GPT teacher head0.226
Teacher spread
0.204 · how far apart the two teachers sit on this one work
Validation status
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Abstract

No abstract. This is not a gap in this database — OpenAlex has none either. 23.3% of the frame is in this state, and the screen finds HALF as much metaresearch here, so the absence is a measured bias rather than a missing field.

The record

Venue
Journal of Brand Management
Topic
International Business and FDI
Field
Business, Management and Accounting
Canadian institutions
Carleton University
Funders
Keywords
Brand equityEmployer brandingProduct strategyMarketingBusinessEquity (law)Brand managementNation brandingProduct (mathematics)Marketing managementProduct managementDeveloping countryNew product developmentPublic relationsEconomicsPolitical scienceEconomic growthInternational trade
Has abstract in OpenAlex
no