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Record W2100733208 · doi:10.1142/s1464333214500306

GREENWASHING: A PROPOSAL TO RESTRICT ITS SPREAD

2014· article· en· W2100733208 on OpenAlexaff
David Markham, Anshuman Khare, Terry Beckman

Bibliographic record

VenueJournal of Environmental Assessment Policy and Management · 2014
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicEnvironmental Sustainability in Business
Canadian institutionsAthabasca University
Fundersnot available
KeywordsGreenwashingBusinessGovernment (linguistics)Work (physics)ConversationObligationService (business)ExploitPublic relationsMarketingPolitical scienceCorporate social responsibilityComputer securityEngineeringLawSociologyComputer science

Abstract

fetched live from OpenAlex

Recent years have seen a rapid rise in the number of firms publicly touting the environmental merits of their products or their operational practices. This is driven by the changing societal concern and public discourse around environmental issues. What was once an infrequent conversation has emerged as a moral obligation. While the number of "green" products available in the market has grown, these conditions have also resulted in firms deliberately misleading consumers about their environmental performance or the environmental benefits of their products, a condition commonly known as "greenwashing." This paper will argue that the urgency to address our rapidly deteriorating environment requires that tangible steps be taken to control incidents of greenwashing. It examines the merits and drawbacks associated with government's taking an active role in the regulation of greenwashing and argues that the current regulatory instruments being used by governments to address greenwashing are not likely to be successful in addressing the problem. Finally, the paper proposes a new regulatory instrument where governments and interested stakeholders work together to collect and disseminate information on sustainable business practices and the impact of goods and service production on the environment.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame machine prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.

metaresearch head score (Codex)0.018
metaresearch head score (Gemma)0.051
Version: metacan-v3-hybrid-931329e0061cValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Not applicable · Consensus signal: none
GenreCandidate signal: Commentary · Consensus signal: Commentary
Teacher disagreement score0.039
Threshold uncertainty score0.097

Distilled classifier scores by category (both heads)

CategoryCodexGemma
Metaresearch0.0180.051
Meta-epidemiology (narrow)0.0010.001
Meta-epidemiology (broad)0.0010.002
Bibliometrics0.0030.002
Science and technology studies0.0050.013
Scholarly communication0.0110.014
Open science0.0050.009
Research integrity0.0390.015
Insufficient payload (model declined to judge)0.0170.005

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.009
GPT teacher head0.249
Teacher spread0.241 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designNot applicable
Domainnot available
GenreCommentary

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations40
Published2014
Admission routes1
Has abstractyes

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