From Recommendation to Profile Inference (Rec2PI)
Bibliographic record
Abstract
Portable smart devices have become prevalent and are used for ubiquitous access to the Internet in our daily life. Taking advantage of this trend, brick-and-mortar retailers have been increasingly deploying free Wi-Fi hotspots to provide easy Internet access for their customers. This opens the opportunity for retailers to collect customer information and perform data mining to improve the quality of their service. In this paper, we propose a novel value-added service to Wi-Fi data mining, Rec2PI, which can infer users' preference profiles based on recommendations pushed by third-party apps. Such profiles can be used to improve users' online experience and enable a brick-and-mortar retailer to participate in the global advertising business. Since the goal and technical difficulties of Rec2PI significantly differ from those of traditional recommender systems, we present a general framework of Rec2PI to illustrate its process. To tackle the technical challenges in profile inference, we propose novel algorithms built using copulas, a statistical tool suitable for capturing complex dependence structure beyond the scope of linear dependence. In the context of rating-based recommendations, we evaluate the proposed algorithms using an open dataset and a real-world recommender system. The evaluation results show that Rec2PI creates consistent and accurate inference results.
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How this classification was reachedexpand
Full frame machine prediction
Teacher imitationNot calibrated prevalence, not ground truth. Human validation pending. The Gemma side is a direct model label for every work in the frame, read from the title-only record. The Codex side is a classifier learned from the 10,348 direct Codex labels and calibrated to design-weighted sample rates; fields without enough sample support carry no Codex call. Candidate is the union of the two sides; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels.
Distilled classifier scores by category (both heads)
| Category | Codex | Gemma |
|---|---|---|
| Metaresearch | 0.008 | 0.037 |
| Meta-epidemiology (narrow) | 0.003 | 0.002 |
| Meta-epidemiology (broad) | 0.003 | 0.002 |
| Bibliometrics | 0.003 | 0.004 |
| Science and technology studies | 0.001 | 0.001 |
| Scholarly communication | 0.002 | 0.004 |
| Open science | 0.005 | 0.003 |
| Research integrity | 0.003 | 0.004 |
| Insufficient payload (model declined to judge) | 0.002 | 0.002 |
Machine scores (provisional)
The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.
Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.
score_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from itClassification
machine, unvalidatedMachine predicted; a candidate call from one source (direct Gemma or distilled Codex), not a consensus.
How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".