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Record W2781991011 · doi:10.5167/uzh-5630

Global Media Governance between Free Trade and Cultural Diversity

2008· article· en· W2781991011 on OpenAlexaboutno aff
Manuel Puppis

Bibliographic record

VenueZurich Open Repository and Archive (University of Zurich) · 2008
Typearticle
Languageen
FieldBusiness, Management and Accounting
TopicInternational Arbitration and Investment Law
Canadian institutionsnot available
Fundersnot available
KeywordsFree tradeLiberalizationPolitical scienceGeneral Agreement on Trade in ServicesInternational tradeBusinessPublic relationsLaw

Abstract

fetched live from OpenAlex

In global media governance, there is a growing emphasis on free trade which could rock the foundations of media regulation in Western democracies. While the US government pushes for a further liberalization of audio-visual services under the umbrella of the World Trade Organization (WTO), the EU, European countries and Canada are more reserved. They see the General Agreement on Trade in Services (GATS) as a threat to their national media culture. Indeed the liberalization of the audio-visual services sector could restrict the possibilities of statutory media regulation dramatically: the funding of public service broadcasting, quotas for local content and support programmes for the audio-visual industry are claimed to be at stake. In their effort to resist the looming liberalization of film and broadcasting, the United Nations Educational, Scientific and Cultural Organization (UNESCO) experiences an unexpected revival as an actor in global media governance. By bringing in a non-economic perspective on the media, the UNESCO is thought to justify regulation that considers the media as not just another commodity. With the adoption of the new UNESCO Convention on Cultural Diversity (CCD) there is for the first time a legally binding international instrument which justifies regulation for the protection and the promotion of cultural diversity. However, the question remains whether the expectations associated with the CCD – namely to create a counterweight to the GATS – are realistic. This presentation aims not only at exploring the potential future implications of a further liberalization for media regulation but also at discussing whether the CCD can possibly stop this development. First it will be argued that the emphasis on purely economic aspects of the media in the current phase of global media governance puts strong pressure on societal regulation of the media. While the implications of the GATS are rather limited at the moment, future trade negotiations are likely to affect media regulation on both the European and the national level. Second, the presentation will investigate the UNESCO's role in global media governance, with a special focus on the new Convention on Cultural Diversity. It will be pointed out that the CCD fills a void within international law by highlighting the sovereign right of nation-states to take measures to protect and foster cultural diversity, including media diversity. Third, before coming to a conclusion, the relationship between the GATS and the CCD will be dealt with. While several clashes between the two treaties are conceivable, at the moment there is no solution in the actual event of a conflict. It will be argued that there is little scope to invoke the UNESCO Convention as a defence against GATS obligations. The chances that WTO bodies take the CCD into account when deciding on conflicts are probably slim at best. Thus, the convention is unlikely to stop the liberalization of audio-visual services.

Fetched live from OpenAlex and de-inverted. Abstracts are not stored in this database: the inverted indexes are 8.6 GB of the frame’s 9.3 GB of text, and the host has 13 GB free.

How this classification was reachedexpand

Full frame distilled prediction

Teacher imitation

Not calibrated prevalence, not ground truth. Human validation pending. Learned from the 10,348 direct Codex labels and 10,348 direct Gemma labels. Candidate is the union of thresholded teacher heads; consensus is their intersection. These outputs are machine_predicted_unvalidated and are not human labels or direct frontier model labels.

metaresearch head score (Codex)0.000
metaresearch head score (Gemma)0.000
Version: codex-gemma-dda1882f352aValidation status: machine_predicted_unvalidated
Candidate categoriesnone
Consensus categoriesnone
DomainCandidate signal: none · Consensus signal: none
Study designCandidate signal: Observational · Consensus signal: Observational
GenreCandidate signal: Empirical · Consensus signal: Empirical
Teacher disagreement score0.264
Threshold uncertainty score0.782

Codex and Gemma teacher scores by category

CategoryCodexGemma
Metaresearch0.0000.000
Meta-epidemiology (narrow)0.0000.000
Meta-epidemiology (broad)0.0000.000
Bibliometrics0.0000.000
Science and technology studies0.0010.000
Scholarly communication0.0000.002
Open science0.0010.001
Research integrity0.0000.000
Insufficient payload (model declined to judge)0.0000.000

Machine scores (provisional)

The two teacher heads of the student model, read on this work. A score orders the frame for review; it never asserts a category, and the validation status ships verbatim with every row.

Baseline scores from an immature model (maturity gate not passed, 7 training rounds). Scores rank; they never assert a category.

Opus teacher head0.021
GPT teacher head0.196
Teacher spread0.175 · how far apart the two teachers sit on this one work
Validation statusscore_only:v0-immature-baseline · verbatim from the scoring run: score_only means the number may rank works, and no category label ships from it

Classification

machine, unvalidated

Machine predicted; a candidate call from one teacher head, not a consensus.

The models applied no category: nothing in the taxonomy fit this work.
Study designObservational
Domainnot available
GenreEmpirical

How this classification was reached, model by model and score by score, is at the end of the page under "How this classification was reached".

Quick stats

Citations0
Published2008
Admission routes1
Has abstractyes

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